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Why is your digital identity important?
Building your digital identity as a researcher can be an effective way to:
- publicise your work
- build your network
- engage with the public
- discover and manage information
Used strategically, generic social media tools like Twitter, Instagram, LinkedIn, YouTube and Facebook can be a valuable part of your digital identity. In addition, there is a wealth of social media and profile sites aimed specifically at the academic community.
This guide gives you a brief summary of some of these tools. Remember, you don't need to use them all! Choose tools that are appropriate to your strategy and research community.
Your public profile page from the University of Bath. This page will rank highly in search results for your name. Use Pure (the University’s internal research information system) to fill in your research interests, link to your other online profiles and add a picture. Details of your publications and projects are automatically populated from Pure.
ORCID provides a persistent digital identifier that distinguishes you from every other researcher. ORCID integrates with research workflows such as manuscript and grant submission, supporting automated linkages between you and your professional activities, ensuring that your work is recognised.
Quick and easy to set up, ORCID is a great time saving tool for sharing your research. Further information on ORCID.
Profile and networking sites
Set up a profile page listing your publications and see who’s citing your work.
An online professional network for researchers. Create a profile page, connect with other researchers, share work, ask and answer questions. Check your publisher’s copyright policy before sharing the full text of your publications.
Another social networking site for academics. Create a profile, share your work and follow other researchers. Check your publisher’s copyright policy before sharing the full text of your publications.
Create a profile including a verified record of your peer review and journal editing activities. Now integrated with Web of Science's Researcher ID. Publons also provide citation and altmetric data on your papers.
A reference management tool that also functions as an academic social network. Create a profile and join groups to discover material and connect with other researchers in your area of interest.
News and views written by researchers in a journalistic style, for the general public. Mainstream news media regularly re-publish pieces written for The Conversation.
Kudos is designed to assist you with explaining your research for the general public, sharing your publications and tracking views and other metrics.
Tracking online attention to your research
See if (and how) your publications are being referred to online in news, social media, blogs, policy documents, patents and more.
Use the free Altmetric bookmarklet to track online attention to published research. You can also find Altmetric donuts in the Bath Research Portal..